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Un concepto no debe ser redundante. Un titular debe complementar la imagen, no describirla. Comunicación afinada, directa y sencilla que provoque una reacción afín al posicionamiento del producto.
![](https://static.wixstatic.com/media/6f14cc_10719786441846df9f4e5dc3bdac4234~mv2.jpg/v1/fill/w_569,h_833,al_c,q_85,enc_auto/6f14cc_10719786441846df9f4e5dc3bdac4234~mv2.jpg)
![](https://static.wixstatic.com/media/6f14cc_52ffdd23a0d3490eae8c3cf8bcbdd46a~mv2.jpg/v1/fill/w_553,h_833,al_c,q_85,enc_auto/6f14cc_52ffdd23a0d3490eae8c3cf8bcbdd46a~mv2.jpg)
![](https://static.wixstatic.com/media/6f14cc_0bb39c4fe64243458834bdb5c121cbe3~mv2_d_2525_1686_s_2.jpg/v1/fill/w_147,h_98,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/6f14cc_0bb39c4fe64243458834bdb5c121cbe3~mv2_d_2525_1686_s_2.jpg)
![](https://static.wixstatic.com/media/6f14cc_8a434afa3d4248e7a2ab1c646f404118~mv2_d_1754_1240_s_2.jpg/v1/fill/w_147,h_104,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/6f14cc_8a434afa3d4248e7a2ab1c646f404118~mv2_d_1754_1240_s_2.jpg)
![](https://static.wixstatic.com/media/6f14cc_7efe076b6b8f40a5a37e0d800632a850~mv2_d_1240_1754_s_2.jpg/v1/fill/w_121,h_170,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/6f14cc_7efe076b6b8f40a5a37e0d800632a850~mv2_d_1240_1754_s_2.jpg)
![](https://static.wixstatic.com/media/6f14cc_962f7438f8ee478e951f80b19813e6a8~mv2_d_1240_1754_s_2.jpg/v1/fill/w_121,h_170,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/6f14cc_962f7438f8ee478e951f80b19813e6a8~mv2_d_1240_1754_s_2.jpg)
![](https://static.wixstatic.com/media/6f14cc_940c418677da434a9cec58c58a5a4e61~mv2_d_1240_1754_s_2.jpg/v1/fill/w_108,h_153,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/6f14cc_940c418677da434a9cec58c58a5a4e61~mv2_d_1240_1754_s_2.jpg)
![](https://static.wixstatic.com/media/6f14cc_6fa08c4079004378a619b477b4d54a6a~mv2_d_2452_3502_s_4_2.jpg/v1/fill/w_108,h_154,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/6f14cc_6fa08c4079004378a619b477b4d54a6a~mv2_d_2452_3502_s_4_2.jpg)
![](https://static.wixstatic.com/media/6f14cc_4a05724de343413a8d18c82812b1b412~mv2_d_1240_1754_s_2.jpg/v1/fill/w_108,h_153,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/6f14cc_4a05724de343413a8d18c82812b1b412~mv2_d_1240_1754_s_2.jpg)
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Un concepto no debe ser redundante. Un titular debe complementar la imagen, no describirla. Comunicación afinada, directa y sencilla que provoque una reacción afín al posicionamiento del producto.